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Description
britax safe n sound bfirst ifix Britax Safe N Sound B First iFixb first ifix is our #1 isofix car seat, featuring advanced SICT, a protective shell, and a rearward facing level indicator to help with installation. Britax's next generation range offers parents a selection of child seats. that deliver on aesthetically beautiful design, safety, comfort, and innovation. As safety leaders, we are here for all your firsts, seconds, and growing family needs. b first ifix is a beautiful closed protective shell design
b-first ifix is our #1 isofix car seat, featuring advanced SICT, a protective shell, and a rearward facing level indicator to help with installation.
Britax's next generation range offers parents a selection of child seats. that deliver on aesthetically beautiful design, safety, comfort, and innovation. As safety leaders, we are here for all your firsts, seconds, and growing family needs.
b-first ifix is a beautiful closed protective shell design featuring ISOFIX compatibility and Advanced Side Impact Cushion Technology (SICT) protection.
ISOFLEX connectors allow for installation in vehicles with ISOFIX anchorages.
Dealing with crash energy earlier, the deployable Advanced SICT combines advanced safety with freedom of space.
If ISOFIX compatibility is your need, look no further than b-first ifix.
- REARWARD FACING INSTALLATION (Birth to 2-3 years approx.)
- FORWARD FACING INSTALLATION (12 months to 4 years approx.)
Features
- Suitable for newborn up to 4 years (approx.).
- ISOFLEX latch connectors allow for installation to vehicles with ISOFIX low anchorages. ISOFIX installation is an alternative method to traditional seatbelt installation.
- Advanced SICT is a deployable safety innovation with crumple zone technology. Located on the Headrest and Torso, the unique design combines advanced safety and freedom of space.
- Thermo5® High Performance fabric with Bamboo Charcoal delivers the premium comfort your baby deserves.
- EVA composite material that provides support and protection for a small baby. Detachable wings making this cushion flexible for longer use as a seat protector or cushion pad. Remove as required.
- Visual level indicator designed to aid correct rearward installation angles. Full or partially visible, the level indicator offers you an optimal range during installation.
- The enclosed shell design provides enhanced shielding to ensure the child is contained within the protective elements of the child seat. A protective barrier between the child and the vehicle.
- Offer improved airflow and increased comfort to your child in rearward facing.
- To assist in the prevention of child access, the harness adjuster button is now lower and inset.
- The frontal easy adjust headrest can be height adjusted without uninstalling the seat.
-
Clear, obvious coloured visual belt paths for easier to guide seat belt installation correctly.
Specifications
- Seat Weight: 9.9kg
- Rearward Facing: H: 508mm W: 467mm D: 728mm
- Foward Facing upright: H: 650mm W: 467mm D: 538mm
- Lower Height Marker: 350mm approx
- Transition Height Marker: 390mm approx
- Upper Height Marker: 435mm approx
Shipping Notes
- Free Standard Shipping on $100+ Orders to the USA.
- Except Preorder products are shipped in 48 hours.
- Delivery to the USA:
- Standard Shipping : 3-10 business days
- If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
4.1 ★★★★★
Based on 21 reviews
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Product Reviews
★★★★★ 4
Quality material and looks good.
Color: Green
Great chew toy for medium to large dogs. Seems to hold up to their chewing. Very heavy and could damage floors or furniture if your dog happens to throw it in the air.
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Reviewed in the United States on April 10, 2026
★★★★★ 5
Alligator chew toy
Color: purple, Color: purple
Excellent for heavy duty chewing. Good size for medium size (15-25lbs.).
An instant hit with my dog. Very durable. I feel it is safe for my dog to have unsupervised.
I rate this HIGHLY RECOMMEND.
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Reviewed in the United States on May 22, 2026
★★★★★ 3
Held Up Better Than Most for My Aggressive Chewer
Color: purple, Color: purple
I have to give the Fuufome Dog Chew Toy for Aggressive Chewers a solid 3 out of 5 stars.
I have a very high-energy Lab mix named Boone who is an extremely aggressive chewer. Finding toys that last in our house is nearly impossible. This is actually his second toy like this - the first one is currently in my yard in three different pieces.
While I don’t believe this toy was advertised as indestructible, I still hoped it would fully survive Boone’s chewing. Some parts have held up well, which is more than I can say for many other toys we’ve tried. However, he was still able to do some noticeable damage to the rubber portion after consistent use.
To be fair, it did last longer than most toys we’ve purchased, which says a lot considering how tough Boone is on his things. For moderate chewers, I think this would hold up quite well. For truly aggressive chewers like mine, it’s tougher than average but still may show wear over time.
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Reviewed in the United States on February 24, 2026
★★★★★ 5
Best toy for heavy chewers
Color: Green
My dog is an aggressive chewer and I have trouble finding toys that last longer than 5 minutes before being so destroyed it is no longer safe to let him keep it. He loves this toy and naws on it for hours daily. Yes, it has multiple chew marks, but it is still intact completely. No little pieces have been chewed off. I highly recommend this toy for any dog especially those who destroy every toy in seconds like mine does.
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Reviewed in the United States on October 12, 2025
★★★★★ 2
NOT Indestructible and a Nylon Product (NOT A CHEW TOY)
Color: Green, Color: Green
I gave this dog toy 2-stars based on my dog toy rating system (DTRS) for “Bruce” the Green Alligator!
Unfortunately, I didn’t notice in the fine print of the product description on the website that this toy consisted of Nylon. If I noticed that description, I would’ve never purchased this product. Please do your own research on Nylon wrt teeth. I wasn’t impressed with the toy construction out of the box. The nylon head and tail sandwich the rubber body with soft rubber spines on Bruce’s back for easy gripping. This is not an “Indestructible” dog toy.
Safety (1-rating):
1. I was always concerned about my dog’s teeth possibly cracking while he was chewing on Bruce’s Nylon ends. Thankfully, his teeth were fine throughout the use of this toy.
2. The Nylon came off in small pieces after a few hours and continued for the life of the toy; see picture. I never intended for my dog to swallow pieces of Nylon.
3. Bruce’s rubber rear end is where most of the damage occurred, as my dog was tearing off pieces of rubber and spines, which he thankfully passed through his system over a period of 2-3 days after I threw Bruce away; see picture.
4. The chewed-up Nylon ends were very hard, rough, sharp and pointy. There were occasions where I noticed my dog’s gums were bleeding as a result of chewing this toy.
5. Bruce is big enough not to swallow in its entirety, which is why I’m giving this a 1-rating for safety.
6. This is a molded product and not a plush product.
Durability (2-rating):
1. It took my dog 1 to 2-weeks to get the toy in the shape that is shown on the posted photos.
2. The Nylon was immediately being scratched and scraped apart on day-1. Then I noticed pieces of Nylon coming off of Bruce after 3-4 days.
3. The rubber was immediately being punctured with small divots around the body on day-1. I noticed over the next couple of days that my dog was focusing on the rear end and trying to pull the rubber off the Nylon tail.
4. The rubber started coming off more quickly after 1-week, until I removed it all together.
Squeaker (N/A):
1. Bruce has no squeaker.
Fatality (2-rating):
1. Bruce had a longer life than most of my dog’s toys, but then again, I expected this to last much longer as the seller claims it is “Indestructible”, which it is not.
2. I tried filing off some of Bruce’s chewed up Nylon ends to smooth them out for more chew time, but came to my senses and just threw him away for safety concerns only.
In conclusion, “Bruce” the Green Alligator should not be given as a chew toy, but more as a fetch toy, unless you want your dog to digest the Nylon and rubber materials.
Days of Enjoyment
Given to Dog: 12/16/2024
Dog Toy Death: 01/08/2025
Total Days Used: 13 days (11 days spent away from home during the holidays)
About my dog “Cannoli” for comparison
Breed: Blue Healer / Lab mix
Sex: Male
Age: 8-months
Weight: 45-lbs
Size: Medium
Energy Level: High
Chew Rating: Aggressive
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Reviewed in the United States on February 26, 2025